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It's a 10 is one of the only female-owned professional hair care brands in the world. The founder envisioned a line that would be suitable for everyone, delivering salon-quality results in a single bottle. Today, It's a 10 boasts cult-favorite products that help women and men across the globe look and feel their best.
The Miracle Firm Hold Gel is a specialized gel that locks styles in place without the crunchy, stiff, or "plastic" side effects. It offers the flexibility of a pomade with the hold of a hairspray, all in one product. This alcohol-free formula adds body without flaking, providing high hold that is not sticky or stiff, and a glossy shine. It also acts as a thermal barrier, allowing the product to be used on wet or dry hair, and with heat styling tools.
Customer reviews highlight the key benefits of It's a 10 hair care products: ✓ Imparts incredible softness and prevents tangles ✓ Helps reduce frizz and build-up ✓ Helps repair chemically treated hair and prevent breakage ✓ Helps preserve hair color and improve vibrancy ✓ Provides UV, environmental, and thermal protection ✓ Deeply conditions to nourish the scalp and hair ✓ Offers intensive conditioning treatment ✓ Contains keratin protein
What sets It's a 10 apart is the essential conditioning provided for everyday use, delivering softer, more manageable hair with each application. The deep conditioning moisturizing mask, for weekly use, also provides softer, more manageable hair the longer it is left on.
The deep conditioner helps build stronger hair to guard against brittleness, making it ideal for hair that has undergone keratin or straightening treatments.
The It's a 10 tip/directions recommend working the product through wet hair and rinsing thoroughly. Use it sparingly near the roots and more liberally towards the ends. For deeper conditioning, leave the product on for 1 to 3 minutes before rinsing.
For INTENSE conditioning, work the product into the hair and leave it on for 5 to 15 minutes. Rinse thoroughly with warm water, then cool water. For severely damaged hair, wrap the conditioned hair in a warm towel and leave it on for an additional 5-7 minutes before rinsing and styling as usual.
It's a 10 is Leaping Bunny certified, meaning the brand believes there is no rational moral justification for using animals in experiments, and that alternatives to animal testing are often cheaper, quicker, and more effective.
The brand's specialized gel offers great hold without the hardness, enhancing the look and feel of hair without causing additional damage or stress. The products contain natural extracts such as Noni Extract, Linalool, and Castor Oil, nourishing and strengthening the hair.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
is_discontinued_by_manufacturer | No | ||||
package_dimensions | 6.61 x 1.97 x 1.89 inches; 5.6 ounces | ||||
item_model_number | 369926 | ||||
upc | 898571000273 | ||||
manufacturer | IT'S A 10 | ||||
best_sellers_rank | #30,047 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #509 in Hair Styling Gels | ||||
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